What is the Native Speaker Principle, and Why Is it Important?
Why You Should Only Trust Native Translators. Have you ever heard of the Native Speaker Principle? Why is it so important when hiring a translator, and why does it …
Category: Localization
6 Reasons to Globalize International Companies’ Videos
Why Global Companies Need to Translate Their Corporate Videos? Video translation is crucial for global brands. A corporate video is the best way to promote your company and stand …
What Matters in Translation? Form, Content or Effect?
Antonino ProscenioI’m a passionate translator & subtitler based in Italy. I specialize in Marketing and Audiovisual, translating from English and Chinese into Italian. ???????? I am a strong advocate …
Translation VS Localization VS Transcreation: What’s the Difference?
Antonino ProscenioI’m a passionate translator & subtitler based in Italy. I specialize in Marketing and Audiovisual, translating from English and Chinese into Italian. ???????? I am a strong advocate …
Why Machine Translation is Terrible
Antonino ProscenioI’m a passionate translator & subtitler based in Italy. I specialize in Marketing and Audiovisual, translating from English and Chinese into Italian. ???????? I am a strong advocate …
Can Video Marketing Content Really be Effectively Translated?
Antonino ProscenioI’m a passionate translator & subtitler based in Italy. I specialize in Marketing and Audiovisual, translating from English and Chinese into Italian. ???????? I am a strong advocate …